Fruit World Co. Announces Flavor-Packed Organic and Conventional Citrus as Season Begins

Reedley, CA (September 30, 2019) – Fruit World Co., a family-owned, flavor-focused grower-shipper of organic and conventional fruit, has announced their 2019 citrus season will see a full lineup of citrus fruits in promotable volumes. This includes organic and conventional mandarins, both of which have full-season longevity and availability.

“We’re excited to be entering citrus season with a robust organic and conventional mandarin program, which this year includes five varieties of organic mandarins and the earliest availability of conventional California mandarins,” said CJ Buxman, co-founder of Fruit World and organic mandarin grower. “Our team takes great pride in our ‘Boots on the ground. Hands in the soil.’ approach to producing high-quality fruit. We know consumers will be thrilled with the look, aroma, and taste of our citrus all season long.”

Many of the company’s organic mandarins are produced by Fruit World’s own CJ Buxman in California’s San Joaquin Valley. Buxman grows a full line of organic mandarin varieties—Satsuma, Clementine, Page, Tango and Gold Nugget—with a November to June full-flavor producing season. Fruit World expects to ship more organic mandarins than ever this season, and projects a 20% increase in volume from the 2018 season.

Fruit World is one of few growers with an uninterrupted season-long organic mandarin program. They are also unique in offering conventional Stem & Leaf mandarins, a premium fruit offering desirable for its eye-catching shelf-appeal, visible freshness, and vivid color. The company’s business strategy focuses on selecting the best varieties of fruits throughout the season so they can continually meet demand and deliver quality, with fruit harvested at just the right time to capture peak flavors.

“Complementing our focus on flavor is our commitment to service,” said Bianca Kaprielian, Fruit World co-founder. “From efficient and accurate order fulfillment to harvests hand-matched to customer preferences, we know that the extra effort we put into relationships with our customers, and tailoring programs to their needs, helps them achieve their business goals and delight consumers.”

Fruit World has a year-long California-grown organic lemon program with promotable volumes November through March. Organic grapefruit will be available in early October, followed by organic Navel oranges starting late October, with peak quantities December through February. In addition, Fruit World offers a variety of specialty citrus starting in late December, including Blood oranges, Cara Cara oranges, Meyer lemons, and Minneola tangelos.

 

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