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California Prunes Shine in Fourpoints Energy Bars

The world comes to California for prunes, and so does energy bar innovator, Fourpoints®. Denver-based Fourpoints is the first-and-only energy bar to feature California Prunes as the star ingredient. “The energy bar category is crowded and full of the same old date based and syrup-based bars,” said Kevin Webber, co-founder of Fourpoints. “You have to have a one-of-a-kind product to …

Investigating Olive Anthracnose in California

A new research project which will investigate the occurrence and distribution of olive anthracnose in California has been added to the list of approved projects for the Olive Oil Council of California’s 2019/2020 fiscal year. This project will be led by Florent Trouillas, Assistant Cooperative Extension Specialist, Department of Plant Pathology, UC Davis, Kearney Agriculture Research and Extension Center. The …

9th Annual Madera Pomegranate, Fruit and Nut Festival

The 9th annual Madera Pomegranate, Fruit and Nut Festival takes place Saturday, November 2, from 10:00a.m. – 5:00 p.m. at the Madera District Fairgrounds.  Admission and parking are free.  The unique, vibrant and fun event brings in visitors from all over the world to experience the best of the Central Valley’s local pomegranate and nut products.  The event is organized …

Gerawan Farming and Wawona Packing Merge to Create Leading Stone Fruit Producer

Gerawan Farming Inc. (“Gerawan”) and Wawona Packing Co., LLC (“Wawona”), today announced that they have completed a merger. Paine Schwartz, an existing investor in Wawona and a global leader in sustainable food chain investing, is partnering with both companies to facilitate the transaction. The financial terms of the transaction were not disclosed. Both Gerawan and Wawona are third-generation family businesses. …

Spotted Wing Drosophila Control in Cherries

If the birds don’t get to your cherries, Spotted Wing Drosophila will, injecting their larvae right into the fruit. Watch this brief video with UC Cooperative Extension Specialist Kent Daane as he shares how to manage this pest that has managed to spread all over the United States. Read more about orchard pest and disease management in California Fresh Fruit …

How to Control Black Heart in Pomegranate

With pomegranate harvest approaching, growers may be wondering how much fruit they are going to lose this year to “Black Heart” fruit rot.  But what causes this spoiling of the fruit and how can it be prevented or minimized?  Watch this brief interview with Plant Pathologist Themis Michailides at UC Davis to find out.  Read more about orchard pest and …

USDA Announces Details of Support Package for Farmers

U.S. Secretary of Agriculture Sonny Perdue today announced further details of the $16 billion package aimed at supporting American agricultural producers while the Administration continues to work on free, fair, and reciprocal trade deals. In May, President Trump directed Secretary Perdue to craft a relief strategy in line with the estimated impacts of unjustified retaliatory tariffs on U.S. agricultural goods and other …

New Olive Oil Commission of California Chairman

Brady Whitlow of Corto Olive Company was elected by the OOCC Board to serve as its new Chairman. Whitlow formerly served as the OOCC’s Secretary/Treasurer and he replaces Jeff Colombini, Lodi Farming Company, who has served as Chairman since the OOCC’s inception in 2014. Colombini will continue to serve on the Board and Executive Committee as the Board’s Treasurer/Secretary. Meanwhile, …

GreenFruit Avocados Expands Sales Team to Keep Pace with Growing Demand

Green Fruit Avocados, a fully integrated avocado grower and shipper, has announced the addition of produce industry veterans Lisa Cabuto and Dave Culpeper to its sales team. As senior sales representative and senior account manager respectively, the two will leverage their industry expertise and connections to help the company continue its exponential growth. The hiring, along with a recent move to …

CA Prunes Introduces New Brand to Inspire all to Choose CA for Prunes

CA Prunes Introduces New Brand

The finest prunes on Earth have a new brand with a familiar name: California Prunes – representing all that makes California Prunes premium: world-famous growing conditions, generations of expertise among our growers and handlers, a perfected drying system, and the highest quality agricultural standards of any other nation. “The world comes to California for prunes, and we take that seriously,” …

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